For broadcasters, studios, production companies, and content platforms
Cloud costs rising. Archive growing. Nobody knows what’s in it.
Media Minds audits your entire archive and tells you exactly what you have, what’s costing you money for no reason, and what to do about it. Fast, non-destructive, and built on decades of operator experience.
Know what you have
How many unique pieces of content do you actually own? Which files are the originals, and which are the versions? What’s duplicated across productions without anyone knowing? Most businesses can’t answer these questions. We can.
Cut what you don't need
You’re almost certainly paying to store files that are redundant, obsolete, or duplicated, and with cloud storage costs rising year on year, the problem only gets worse. We identify the waste and give you clear retention policies to stop it from building up again.
Gain from what you keep
Once you know what you have and you’ve cut the waste, the content that remains becomes a working asset. We help you find what you need, understand what’s licensable, and get your archive into shape for whatever comes next.
We’re Not a MAM. And That’s the Point.
Your MAM manages your files. It organises them, moves them, and lets your team search them. What it doesn’t do is tell you which files are worth managing.
It won’t flag that 40% of your storage is duplicates. It won’t tell you that dozens of files in a production folder are actually a handful of unique pieces of content. It won’t question whether you’re paying to store proxy files whose originals were deleted years ago.
A MAM costs you money to run. We save you money. Then we make sure your MAM is only managing what’s actually worth managing.
How We Work
Every engagement starts with a diagnostic review. We don’t sell a fixed product; we understand your specific problem first, then deploy the right combination of consulting expertise and video intelligence tools to solve it.
Understand — We audit your archive, your costs, and your pain points.
Fix — We deploy our proprietary Catalogue Intelligence toolkit to map the structure of your archive. Fast, non-destructive, from metadata alone.
Deliver — Clear answers: what to keep, what to cut, how to store what remains, and what it saves you.
From Physical to Intelligent
Wherever your archive starts, we take it where it needs to go.
Make it Accessible
Content locked on LTO, legacy drives, or formats your team can’t open isn’t working for you, even if it’s safely stored. We migrate, ingest, and verify your physical media into cloud or hybrid environments, so your archive becomes something you can actually use. View Services →
Understand What You Have
Once it’s accessible, we map the complete structure of your archive: what’s there, what’s duplicated, what’s unique, and what’s costing you money. Clear storage policies and retention rules included. View Catalogue Intelligence →
Make It Searchable
Transcription, AI-powered scene detection, and rich metadata enrichment. Your archive becomes genuinely discoverable, searchable by what’s in the content, not just what’s in the filename.
Recent Project
1M+ files analysed
50,000+ duplicates found in one archive
Under £50 cloud cost to carry out our analysis
7 Days turnaround to deliver audit
About Us
About Us
Media Minds was founded by Yives Reed and Jon Lee, with combined experience spanning BBC, ITV, Channel 4, Lionsgate, All3Media, Discovery, and more. We’ve managed the archives, built the workflows, and solved the problems our clients face. We’re not learning on the job; we’ve done the job.
We work with leading content platforms and AI data infrastructure providers, giving us direct insight into where the content market is heading and what it takes to get there.
